Why the Culture of Dying Matters

Published on 30th April 2025
Faith basedRemembrance Community Family

Dying Matters Awareness Week is a national annual awareness campaign that in 2025 takes place Monday 5 to Sunday 11 May and is designed to encourage communities to talk openly about death and dying to help break down taboos.

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Dying Matters Awareness Week Bereavement Support

United in death and grief

This year’s theme is The Culture of Dying Matters and explores how different cultures and faiths experience end of life, acknowledging both the diverse traditions and shared emotions that unite us all. By fostering inclusive discussions, we can ensure that everyone, regardless of background, feels supported in talking about death and making end-of-life choices that matter to them.

There are many differences in the ways that cultures and faiths approach and mark death and dying, but at their core, feelings about dying, and our experiences of grief, are universal emotions that we all share, no matter who we are or where we live.

Studies of grieving brains have shown that there are no scientific differences in relation to race, age or religion. We can all feel the impact of the loss, helplessness, sadness – but we may do it, and show it, in different ways.

Did you know?

  • Some people believe death, dying and grief connects them to their ancestors
  • Some say death is intertwined with their faith, whereas for others it isn’t
  • Some believe it is important to spend time with the body of the person who has died
  • Some say remembering the deceased is one of the most important things you can do after they have died
  • But many say that death and dying is still not talked about as openly as it should be

Talking is vital

Talking about death and dying is never easy, but it is important. Honest and timely conversations can ensure that people get the support they need and help loved ones better understand their wishes.

This Dying Matters Awareness Week, we’re focusing on the diverse cultural approaches to death and dying within the UK and how those perspectives can inspire more open, meaningful discussions in every community. We hope that by sharing and learning from these experiences, we can create a society where talking about death is less of a taboo and where everyone feels empowered to have these conversations.

Dying Matters Awareness Week: Fighting for Life Play

What’s going on at Keech?

Throughout Dying Matters Week, there will be workshops, storytelling events, and community gatherings across the UK, providing safe spaces for people to share experiences, ask questions, and gain confidence in discussing death and bereavement.

Here’s what’s happening at Keech (all events are free!):

Performance of play Fighting for Life, Wednesday 7 May (6-8pm), Keech Hospice Luton
Join us to watch thought-provoking play ‘Fighting for Life’. Tickets are free but must be booked in advance

Dying Matters Awareness Week: Pet Bereavement Cafe

Pet Bereavement Café

Thursday 8 May (11am-12pm), Keech Hospice Luton

A safe and supportive space to share stories and feelings about the loss of a beloved pet. Spaces are limited, so please book in advance

Dying Matters Awareness Week: Muslim Dressing the Body

Dressing the Body: A Muslim Perspective

Friday 9 May, 10-12pm, Keech Hospice Luton

A unique insight into Muslim funeral traditions and the practice of preparing a loved one for burial. People of all faiths welcome. Please book your place in advance.

 

Encouraging honest conversations

At Keech Hospice, we know that talking about dying won’t make it happen sooner — but it can make life better. By encouraging honest conversations, we help people to live well until the very end. Let’s help break down the stigma by getting the conversation started, because Dying Matters.