Earlier in the week, players visited Keech Hospice, where one of our child patients gave the squad a heartfelt 10–15 minute team talk. During that session, the young supporter suggested a new goal celebration for the Hatters to use in their next match. True to their promise, the team carried out the gesture on the pitch, bringing the spirit of Keech into the game.
It was inspiring to see the Hatters take our community’s creativity and joy into the game. Moments like this show how football can shine a light on compassion and care, while raising awareness of the vital support we provide.
—Mellissa Higgins, Head of Marketing and Communications at Keech Hospice
The players themselves reflected on the visit and celebration:
That team talk from one of the young patients really stuck with us. It reminded us what football is all about—bringing people together and lifting spirits. Doing the celebration on Saturday was our way of showing we’re all part of the same team.
Keech’s Play Specialist added:
For that child to stand up and give the team such a confident, heartfelt talk was incredible. Suggesting the celebration gave them a sense of pride and ownership—and seeing it happen on the pitch showed just how powerful children’s voices can be.
This special moment highlighted the strong bond between Luton Town FC and Keech Hospice, reminding fans that football can be a powerful force for good. By honouring the hospice community in front of thousands of supporters, the Hatters helped raise awareness of Keech’s mission to provide specialist care and support for adults and children with life-limiting illnesses.
Match snapshot
- Fixture: Luton Town vs Port Vale
- Date: Saturday, 13 December 2025
- Venue: Kenilworth Road
- Result: 2–2 draw
- Goals: Cohen Bramall (free-kick), Mads Andersen (header)
- Celebration highlight: Keech Hospice-inspired gesture suggested by a child patient
Join the Team off the pitch
Just as the Hatters celebrated for Keech, we invite fans to join the team off the pitch. Show your support by standing with Keech Hospice—whether through donations, volunteering, or simply sharing our story. Together, we can turn every goal into lasting impact for families who need us most.
Back Keech Hospice today and donate or sign up to stay in touch, be the first to hear our latest news—because when the Hatters score, we all win.